FRAME × Scentory project image 1

FRAME × Scentory

FRAME × Scentory is a collaboration connecting art, fragrance, and cultural experiences. Led partnership strategy, stakeholder management, storytelling, project execution, and product launch.

Role: Marketing and BD Manager
What I did: Collaboration Strategy, Project Management, Marketing
Company: Ruth Co., Ltd.

FRAME × Scentory project image 2 — Designed as part of the spatial experience, fragrance samples and reading cards encouraged guests to pause, explore scent, and engage with the artwork in a more personal way.

FRAME × Scentory project image 3 — National Museum of History × Scentory reimagines iconic Taiwanese artworks as fragrances, inviting visitors to experience art beyond the visual and into everyday life.

FRAME × Scentory project image 4